Meemo
Meemo
Meemo
Meemo
Meemo enhances finances with AI rewards, sharing, and personalized insights based on transactions, connecting your financial life to daily experiences.
Meemo enhances finances with AI rewards, sharing, and personalized insights based on transactions, connecting your financial life to daily experiences.
Meemo enhances finances with AI rewards, sharing, and personalized insights based on transactions, connecting your financial life to daily experiences.
Meemo enhances finances with AI rewards, sharing, and personalized insights based on transactions, connecting your financial life to daily experiences.
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context
overview
In today's digital age, people face difficulties managing their finances effectively and making informed spending choices.
Traditional financial systems lack real-time insights and incentives, leaving users disconnected from their financial lives and missing out on potential benefits.
There is also a growing demand for seamless peer-to-peer sharing and community engagement in the financial sector.
In today's digital age, people face difficulties managing their finances effectively and making informed spending choices.
Traditional financial systems lack real-time insights and incentives, leaving users disconnected from their financial lives and missing out on potential benefits.
There is also a growing demand for seamless peer-to-peer sharing and community engagement in the financial sector.
year
2020-2021
timeframe
1 year
tools
Figma
category
Product Design
problem
How might we improve financial experiences with AI rewards, sharing, and insights, addressing disconnection and community engagement?
solution
Design a platform that combines AI rewards, peer-to-peer sharing, and transaction-based insights to help users manage finances effectively in the digital age, meeting their demand for real-time insights, convenience, and community engagement.
problem
How might we improve financial experiences with AI rewards, sharing, and insights, addressing disconnection and community engagement?
solution
Design a platform that combines AI rewards, peer-to-peer sharing, and transaction-based insights to help users manage finances effectively in the digital age, meeting their demand for real-time insights, convenience, and community engagement.
problem
How might we improve financial experiences with AI rewards, sharing, and insights, addressing disconnection and community engagement?
solution
Design a platform that combines AI rewards, peer-to-peer sharing, and transaction-based insights to help users manage finances effectively in the digital age, meeting their demand for real-time insights, convenience, and community engagement.
problem
How might we improve financial experiences with AI rewards, sharing, and insights, addressing disconnection and community engagement?
solution
Design a platform that combines AI rewards, peer-to-peer sharing, and transaction-based insights to help users manage finances effectively in the digital age, meeting their demand for real-time insights, convenience, and community engagement.
ideation and research
key findings
User Financial Challenges and Needs:
Users face difficulties in managing finances effectively in the digital age, lacking real-time insights and incentives. They seek solutions to bridge this gap and meet the growing demand for seamless peer-to-peer sharing and community engagement.
Meemo.ai's Unique Value Proposition:
Meemo.ai sets itself apart by offering AI-powered rewards, modern peer-to-peer sharing, and personalized insights based on transaction history. It aims to enhance financial experiences by connecting them to daily life and addressing users' pain points.
Market Opportunities and User Expectations:
The market opportunity lies in providing innovative solutions like Meemo.ai that cater to users' expectations. Users seek real-time insights, convenience in financial management, and community engagement, making these aspects essential for success in the financial technology sector.
design solution
Features
While the Meemo app offers a wide range of features to its users, these features appear to lack clarity and user-friendliness based on both current usage data and app store reviews. Notably, significant updates were made to certain features such as Weekly Review and Money Map in the latter half of 2020. Additionally, new features like Sending from Website and Corporate Meemo were introduced. These observations suggest that the app's navigation, information structure, and feature prioritization are currently the primary issues that need attention.
While the Meemo app offers a wide range of features to its users, these features appear to lack clarity and user-friendliness based on both current usage data and app store reviews. Notably, significant updates were made to certain features such as Weekly Review and Money Map in the latter half of 2020. Additionally, new features like Sending from Website and Corporate Meemo were introduced. These observations suggest that the app's navigation, information structure, and feature prioritization are currently the primary issues that need attention.
While the Meemo app offers a wide range of features to its users, these features appear to lack clarity and user-friendliness based on both current usage data and app store reviews. Notably, significant updates were made to certain features such as Weekly Review and Money Map in the latter half of 2020. Additionally, new features like Sending from Website and Corporate Meemo were introduced. These observations suggest that the app's navigation, information structure, and feature prioritization are currently the primary issues that need attention.
While the Meemo app offers a wide range of features to its users, these features appear to lack clarity and user-friendliness based on both current usage data and app store reviews. Notably, significant updates were made to certain features such as Weekly Review and Money Map in the latter half of 2020. Additionally, new features like Sending from Website and Corporate Meemo were introduced. These observations suggest that the app's navigation, information structure, and feature prioritization are currently the primary issues that need attention.
Experience an immersive and lightning-fast financial review, delivering a comprehensive snapshot of your past week's spending and income in under 60 seconds. Whether you're in an Uber ride or savoring your morning coffee, this feature offers a swift recap that focuses on your top three spending categories, excludes regular expenses like rent and subscriptions, delves into your commuting expenses, spotlights your most frequented merchants, breaks down any incurred fees and anomalies (including a noteworthy surprise), and concludes with the total amount spent during the weekend (Friday and Saturday). This concise yet thorough overview empowers you to manage your finances effortlessly, wherever you may be.
Experience an immersive and lightning-fast financial review, delivering a comprehensive snapshot of your past week's spending and income in under 60 seconds. Whether you're in an Uber ride or savoring your morning coffee, this feature offers a swift recap that focuses on your top three spending categories, excludes regular expenses like rent and subscriptions, delves into your commuting expenses, spotlights your most frequented merchants, breaks down any incurred fees and anomalies (including a noteworthy surprise), and concludes with the total amount spent during the weekend (Friday and Saturday). This concise yet thorough overview empowers you to manage your finances effortlessly, wherever you may be.
Experience an immersive and lightning-fast financial review, delivering a comprehensive snapshot of your past week's spending and income in under 60 seconds. Whether you're in an Uber ride or savoring your morning coffee, this feature offers a swift recap that focuses on your top three spending categories, excludes regular expenses like rent and subscriptions, delves into your commuting expenses, spotlights your most frequented merchants, breaks down any incurred fees and anomalies (including a noteworthy surprise), and concludes with the total amount spent during the weekend (Friday and Saturday). This concise yet thorough overview empowers you to manage your finances effortlessly, wherever you may be.
Experience an immersive and lightning-fast financial review, delivering a comprehensive snapshot of your past week's spending and income in under 60 seconds. Whether you're in an Uber ride or savoring your morning coffee, this feature offers a swift recap that focuses on your top three spending categories, excludes regular expenses like rent and subscriptions, delves into your commuting expenses, spotlights your most frequented merchants, breaks down any incurred fees and anomalies (including a noteworthy surprise), and concludes with the total amount spent during the weekend (Friday and Saturday). This concise yet thorough overview empowers you to manage your finances effortlessly, wherever you may be.
A whole new way to treat your friends! Give the gift of choice by sending cash to your friends for specific shops, restaurants and experiences. Your meemos are automatically applied without expiring, being lost, or forgotten. For the curious, meemo (MEE-moh) comes from the Portuguese word "mimo" meaning an affectionate treat.
A whole new way to treat your friends! Give the gift of choice by sending cash to your friends for specific shops, restaurants and experiences. Your meemos are automatically applied without expiring, being lost, or forgotten. For the curious, meemo (MEE-moh) comes from the Portuguese word "mimo" meaning an affectionate treat.
A whole new way to treat your friends! Give the gift of choice by sending cash to your friends for specific shops, restaurants and experiences. Your meemos are automatically applied without expiring, being lost, or forgotten. For the curious, meemo (MEE-moh) comes from the Portuguese word "mimo" meaning an affectionate treat.
A whole new way to treat your friends! Give the gift of choice by sending cash to your friends for specific shops, restaurants and experiences. Your meemos are automatically applied without expiring, being lost, or forgotten. For the curious, meemo (MEE-moh) comes from the Portuguese word "mimo" meaning an affectionate treat.
visual design
design system
workspace
explorations
