Coinbase
Coinbase
Coinbase
Coinbase
A secure online platform for buying, selling, transferring, and storing cryptocurrency.
A secure online platform for buying, selling, transferring, and storing cryptocurrency.
A secure online platform for buying, selling, transferring, and storing cryptocurrency.
A secure online platform for buying, selling, transferring, and storing cryptocurrency.
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context
overview
In my role at Coinbase, I am responsible for crafting holistic user experiences and products that prioritize onboarding simplicity, efficient identity verification, strict adherence to regulatory requirements, robust user account protection, and the seamless integration of advanced security measures into the platform's infrastructure.
My mission is to ensure that our users not only enjoy a frictionless and intuitive login and sign-up process but also trust that their assets and personal information are safeguarded at the highest standards, fostering a secure and user-centric environment within the world of cryptocurrency.
In my role at Coinbase, I am responsible for crafting holistic user experiences and products that prioritize onboarding simplicity, efficient identity verification, strict adherence to regulatory requirements, robust user account protection, and the seamless integration of advanced security measures into the platform's infrastructure.
My mission is to ensure that our users not only enjoy a frictionless and intuitive login and sign-up process but also trust that their assets and personal information are safeguarded at the highest standards, fostering a secure and user-centric environment within the world of cryptocurrency.
year
2021-2023
timeframe
2 years
tools
Figma
category
Product Design
problem
How might we enhance the Coinbase user experience to make cryptocurrency trading more accessible, secure, and user-friendly for both beginners and experienced users while ensuring full regulatory compliance?
solution
Design a user-centric Identity Verification and Onboarding Experience for Coinbase by simplifying identity verification without compromising security.
problem
How might we enhance the Coinbase user experience to make cryptocurrency trading more accessible, secure, and user-friendly for both beginners and experienced users while ensuring full regulatory compliance?
solution
Design a user-centric Identity Verification and Onboarding Experience for Coinbase by simplifying identity verification without compromising security.
problem
How might we enhance the Coinbase user experience to make cryptocurrency trading more accessible, secure, and user-friendly for both beginners and experienced users while ensuring full regulatory compliance?
solution
Design a user-centric Identity Verification and Onboarding Experience for Coinbase by simplifying identity verification without compromising security.
problem
How might we enhance the Coinbase user experience to make cryptocurrency trading more accessible, secure, and user-friendly for both beginners and experienced users while ensuring full regulatory compliance?
solution
Design a user-centric Identity Verification and Onboarding Experience for Coinbase by simplifying identity verification without compromising security.
ideation and research
key findings
design solution
Features
Simplified Onboarding: We begin by simplifying the onboarding process. Users are guided through a step-by-step, user-friendly interface that collects essential information while minimizing friction.
Simplified Onboarding: We begin by simplifying the onboarding process. Users are guided through a step-by-step, user-friendly interface that collects essential information while minimizing friction.
Simplified Onboarding: We begin by simplifying the onboarding process. Users are guided through a step-by-step, user-friendly interface that collects essential information while minimizing friction.
Simplified Onboarding: We begin by simplifying the onboarding process. Users are guided through a step-by-step, user-friendly interface that collects essential information while minimizing friction.
Efficient Identity Verification: Leverage advanced identity verification technology, such as biometrics and document recognition, to expedite and streamline user identity verification.
Efficient Identity Verification: Leverage advanced identity verification technology, such as biometrics and document recognition, to expedite and streamline user identity verification.
Efficient Identity Verification: Leverage advanced identity verification technology, such as biometrics and document recognition, to expedite and streamline user identity verification.
Efficient Identity Verification: Leverage advanced identity verification technology, such as biometrics and document recognition, to expedite and streamline user identity verification.
Enhanced Account Protection: Multi-factor authentication (MFA) and state-of-the-art encryption techniques are integrated seamlessly. Users can customize their security settings while enjoying robust protection.
Enhanced Account Protection: Multi-factor authentication (MFA) and state-of-the-art encryption techniques are integrated seamlessly. Users can customize their security settings while enjoying robust protection.
Enhanced Account Protection: Multi-factor authentication (MFA) and state-of-the-art encryption techniques are integrated seamlessly. Users can customize their security settings while enjoying robust protection.
Enhanced Account Protection: Multi-factor authentication (MFA) and state-of-the-art encryption techniques are integrated seamlessly. Users can customize their security settings while enjoying robust protection.
visual design
design system
workspace
explorations